Growing up is hard. But there’s something simple you can do to make it better: tell young people why they matter. March 19th is Absolutely Incredible Kid Day®, a national annual holiday, founded by Camp Fire in 1997, dedicated to encouraging and lifting up young people.

At Camp Fire, we know that kids look to the adults in their lives to learn who they are and who they can become. Young lives are shaped by simple acts of encouragement, love, and kindness.

These self‑portraits reveal how kids see themselves. What do you see when you look at them? What do you see when you look at the youth in your life? Why are they absolutely incredible? And how will you tell them? Check down below for how you can participate in Absolutely Incredible Kid Day® this year!

 

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An Incredible Gallery at Kaladi Brothers

Several of these portraits will be on display through the month of March at Kaladi Brothers in JL Tower. Thank you, Kaladi Brothers, for helping us share these absolutely incredible kids!

 

How to Participate in #KidDay

ENCOURAGE

Write a letter to a kid in your life. Send a text or video. Call them on the phone and tell them what makes them special. Here are some writing tips to get you started.

SHARE

Print out this sign and fill in the blank with why you think kids are incredible. Take a photo and share it on social media the week of March 15th with the hashtag #KidDay and tag @campfirealaska.

DONATE

Give to Camp Fire Alaska in honor of an Absolutely Incredible Kid in your life. With a $25+ donation, we’ll mail them a personalized card and an Absolutely Incredible Kid sticker. With a $100+ donation, they’ll also receive a personalized, heartfelt video message celebrating how amazing they are from the Camp Fire Alaska Marshmallow!

WIN

Camp Fire National HQ and AT&T are offering 25 laptops through a nationwide #KidDay contest, along with distributing more than 2,500 laptops to youth in high‑need communities. This initiative supports digital access and opportunity through AT&T’s Connected Learning® program. Beginning in February, adults can enter by submitting a recorded message of encouragement for a kid or teen through the #KidDay platform by March 10.